English Spirit

Increased sales following new store and paid strategy
Challenge

English Spirit is a multi-award-winning distillery known for its exceptional range of spirits. While their products were highly regarded, their website was underperforming, and they were not seeing the desired return on their paid advertising efforts. Recognising the need for a more impactful digital marketing strategy, they sought a solution to enhance their online presence and drive better results.

Solution

We crafted a tailored paid media strategy across Google Ads and Meta, focusing on telling the brand story and highlighting key reasons to buy. In addition, we identified conversion barriers and data loss issues on their existing site. Our recommendation: a complete replatforming to Shopify. The result was a faster, more user-friendly website designed to convert browsers into buyers.

Results

Improved return on ad spend
Increased website conversion rate
Stronger digital presence and online sales performance

What the client thought

“One Degree North, has been a professional and personable company to work with. They are always on hand for a quick phone call, and fast with their email responses. They have many areas of expertise, which is great when needing a hand in several areas of marketing. Lovely people to work with.”

Sam Potter Marketing Manager English Spirit
Services used: